My work in detail.
I selected seven projects across fitness and wellness, fintech, gaming, e-commerce, healthcare, and design. They reflect a mix of my work experience and some are case studies. Each project tells the story of a specific product challenge, covering the problem, my approach, and the measurable impact.
Consistent habits, not streaks
A fitness app that treats a missed workout as the most important product moment, not a failure. A teardown of why fitness apps churn and how to design for consistency.
Smart Games
Player and admin-facing flows and UI/UX for a US-based gaming and marketing platform: including custom games, coupons and payments.
A Competitive Analysis on Fintech
A deep teardown of top seven Nigerian fintechs across 25+ feature dimensions, their feature gaps, user pain points, and where the opportunity in fintech lies.
The fourth stay still feels like the first
Hotels collect more data than any industry and use almost none of it effectively. A teardown proposing a structured operational platform and an AI-enhanced guest intelligence layer.
The EdTech Outcome Gap
Why most EdTech products measure completion rates instead of learning, and two paths to fix the outcome gap. If a learner finishes a course but cannot apply the skill, has the product succeeded?
Human Resource Management Platform
An HR platform designed to simplify operational processes including team management, directories, recruitment, and leave workflows.
The rental market in Nigeria lacks a trust infrastructure
Why finding, leasing, and managing rental property is still manual, and solution paths to improve trust and address data gaps in the renting process.
FiberOne Broadband
A redesign of the platform to fix the problems I and my colleagues personally experienced. I fixed the issues with UX and navigation, subscription renewal friction, and redesigned the customer service flow.
Reliance Pet Care
A pet insurance product line for an existing HMO. A case study including strategy, roadmap, prioritisation, and go-to-market.
Jumia Food
A case study on an e-commerce platform and the introduction to a new product 'OrderMore' — a more convenient food ordering process.
What people say.
“ Eniola is an exceptional leader with a great eye for both product, design, and engineering details. Her ability to identify gaps, improve experiences, and think deeply about product and design consistently elevated the quality of the product. I learned a great deal from working with her, especially around product, design thinking and execution. The product is significantly better because of the impact and care she brought to the team throughout the journey. ”
“ She is naturally curious and consistently identifies opportunities to improve both business operations and customer experience. Eniola pays close attention to detail and brings a great, thoughtful, and improvement driven mindset to her work and the team. ”
“ From creating relatable, engaging content for users to leading product and customer success, she brought clarity and structure to every part of the experience. Enny transformed customer success into one of our strongest product feedback loops, we shipped better products because of how intentionally she connected customer insights back to the team. She was also consistently supportive, always willing to guide and help members of the team grow. ”